Edwin media materials


Reviews and press

...pi lab intends to build apps for Edwin that will appeal to older children in the coming years. Still, as one 7-year-old put it, ‘It’s a speaker that I can take in the bath. Why wouldn’t I want it?’
— Wilson Rothman, WSJ

"Edwin the Duck includes a multitude of ways for kids to interact during all ages and stages of child development. Edwin is a toy that will advance with kids as their skills progress and interests expand." 

- Ahren Hoffman, CTRS


INDYSTAR

Going above and beyond the traditional squeaky bath toy, pi lab’s Edwin enhances stories, play and “sleepy time” with music, audio, learning and white noise features.


CALIFORNIA KIDS

Edwin is adorable, fun and most importantly; educational.


INDYSTAR

As the child grows, Edwin grows, too, offering more age-appropriate educational content.


INSIDE INDIANA BUSINESS

Edwin capitalizes on the popularity of the iconic rubber duck toy by giving it a name and personality.


INDY STAR

Edwin is made of a soft silicone material, which makes him easy to cuddle and durable. His eyes are adjusted so they make eye contact, giving him an intelligent and trustworthy touch.


TECH TIMES

Bath time is about to get more fun with a Bluetooth rubber ducky called Edwin, which is waterproof and buoyant, and has a speaker inside.


CHICAGO TRIBUNE

Chicago Toy & Game Fair executives say plenty of developers don’t think of ways to apply their technology to toys and games — and they want to change that. Edwin, a Bluetooth-connected rubber duck, is the type of product in their sights.


SAN DIEGO FAMILY

The educational, interactive and creative component is awesome!


TOYS ARE TOOLS

Meet Edwin the Duck but he's no ordinary duck. He's soft to the touch. He has a loving face. He can go everywhere with you. He is going to be your helper and he is going to be your child's BFF.


TREND HUNTER

It isn’t too often that a rubber duck makes a splash outside of the water, but Edwin is truly no ordinary duck.


THE BABY SPOT

A combination of a classic toy and a modern app, this timeless piece should become a staple in your home!


YAHOO! TECH

Edwin is the Rubber Duck for a generation hatched among the rise of robots and self-driving cars. He is rechargeable and utterly adorable.

 

 

4-Stars:
Awesome gift for children ages 1–7
Interactive
Not quickly outgrown

Final Verdict:
A night light, waterproof Bluetooth speaker, thermometer, and friend come to life—Edwin the Duck is this year’s best toy yet.
— Becca Ludlum, iPhone Life

ILOUNGE

Edwin certainly is a cute little duck, about 4” long, with a slight smile across his beak.

He doesn’t just make quacks while working in tandem with the app — he can actually play streamed music like any Bluetooth 4.0 speaker. His little wings can even control the volume…


EXAMINER

Edwin the Duck is an interactive companion who can go anywhere kids go.

Edwin the Duck balances imaginative play, educational play and companionship.


MACWORLD

Edwin the Duck is a $100 device … that’s tricked out with Bluetooth technology. That way, your child can experience stories, play games, and sing songs with the duck thanks to the Edwin the Duck app.


MOMMY MOMENT

I love all the ways that Edwin can be utilized. Can you believe that it’s even WATERPROOF and can go with your child into the pool or bath?


A GRANDE LIFE

Reading, Singing, Playing and Sleeping will never be the same once you and your child meet Edwin!


NEW AGE MAMA

In today's day of nearly everything we do throughout our day being computerized Edwin is at the cutting edge of our children's interactions with technology.


FRIENDSPIRED

No one can resist a cute little rubber duck that has an animated personality…


Tech Crunch

…as bizarre as some connected product concepts may seem, occasionally there’s something that clicks. This CES, that was the smart duck, which is, in fact, a $99 high tech rubber duck for kids.


IGN

But it's not just a clever little tub-time speaker, it also has apps. We live in an incredible era where even a child's rubber duck can contain the sort of high-tech electronic equipment that just 20 years ago would have been unthinkable.


LOUISVILLE COURIER-JOURNAL

If you want cute and musical - and waterproof - you can't do better than Edwin the Duck this festive season.